Platform Goal Creation

Tell it the outcome. It works out the rest.

Every other tool automates the steps you specify. Reachly decides the steps — it picks who to talk to, plans the sequence, briefs the agents, and scores itself against the number you gave it.

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The difference

Automation does what you tell it. A goal works out what to do.

A workflow builder asks you to know the answer in advance — this trigger, then that message, then wait three days. That is fine when you already know the plan. It is useless when what you actually have is a number you need to hit by the end of the month.

You build a workflow
  • You choose the audience
  • You write every message
  • You decide the timing and the branches
  • You check whether it worked
  • You adjust it yourself, if you remember
You set a goal
  • You name the outcome and the deadline
  • It picks who is worth approaching
  • It plans the sequence and briefs the agents
  • It scores its own progress against the target
  • It tells you where it is stuck, and what it wants to try

How it runs

One sentence in. A working plan out.

Goal Achiever · Orchestrator

“Refill 40 service slots before the 30th”

That is the whole input. Everything below is what it does with it.

01

Reads your book

Who is due a service, who has gone quiet, who bought last time and never came back. It is choosing from customers it already scored — not a blast list.

02

Plans the sequence

An opener, a reminder for the people who ignore it, a different angle for the ones who reply but do not book. It writes the plan before it sends anything.

03

Briefs your agents

The conversations go to the specialists — Conversion for the ones showing intent, Relationship for existing customers — each carrying the goal as context.

04

Scores itself

Twenty-two of forty booked with nine days left. It knows whether it is on track, and it says so before the deadline rather than after.

What you watch

A goal you can check on, not a black box.

Progress against the target, what it tried, what worked, and where it wants a decision from you. You approve what matters; it handles the rest.

Refill 40 service slots
9 days left · started 12 Aug
0/ 40 booked
Approached0 of 412 due
Replied0 · 38%
Booked0 · ₹0 expected
Declined politely14 · stopped chasing
→ “Second reminder is converting better than the opener. Want me to move it a day earlier for the remaining 226?”

Where it stops

It never sends anything you did not switch on.

A goal drafts, plans and proposes. Agents only speak on the channels you have enabled, only inside the rules you set, and hand to a human the moment something is risky or unusual. The plan is the AI's; the permission is always yours.

Related

The parts a goal commands.

Set one goal this week and see what it does.

Point it at the customers you already have. It will tell you how much is sitting there.

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